100% WOT'S GOOD, 0% WOTS NOT... That's WOTNOT!
WOTNOT Naturals was created in 2007 by mums Sinead Roberts and Sioned Guard who had a passion to develop baby products that were natural and cared for the wellbeing of our precious little ones and the environment. WOTNOT wanted to fill a gap in the market in natural and organic skincare (at the time, there was a gap!) There may be many products on the market that claim to be ‘natural’ or ‘organic’ but WOTNOT is the real deal!
After comprehensive research on the harsh synthetic ingredients found in conventional baby products WOTNOT Naturals was developed to only contain natural, healing and soothing ingredients. In collaboration with parents to create the range, the philosophy of WOTNOT Naturals was to use 100% wot’s good and 0% wot’s not.
WOTNOT started out as a baby range but has over the years successfully expanded its range to include a 30+ SPF natural sunscreen with no parabens or chemical UV absorbers, a baby lotion, wash, balm, massage oil and nappy bags and the ever popular baby wipes in both travel case and 80 refill pack. The Baby Wipes continue to be the best seller, winning top awards in 2010 at the Organic Expo and Green Show as well as a Glosscar from beautybeaven.com for ‘Best in Beauty 2011‘in the Mums and Bubs category.
WOTNOT challenged the beauty market in 2010 with the launch of the first completely natural facial wipes in Australia which collected bronze at the Organic Expo and Green Show in 2010. WOTNOT’s ground breaking Facial Wipes have gathered a strong following and won ‘Best in Beauty’ in the 2012, 2013 and 2014 beautyheaven Glosscars. With this level of support and a natural progression WOTNOT recently launched a facial wipe which is suitable for teens and people with oily/sensitive skin.
WOTNOT Naturals continue to develop and distribute natural skin and body care products that care for WOT is good for you and your family and keep out what’s NOT good for the environment. That’s WOTNOT.